“Shouldn’t we just stop complaining and actually start making things?”
I am in the business of doing just that. On an indie level this works well, too. However, in order to go big, you have to consider certain realities. If your product isn’t woke, you will not receive coverage by any mainstream media. Capcom was threatened that if they didn’t censor various aspects of Street Fighter 5’s sexyness (i.e cammy’s original intro), various outlets would refuse to cover the game entirely. This extends to sponsorships for events as well. And of course there is shadowbanning on youtube. There’s a reason indie games no longer get significant views on their trailers.
The problem is also that if you position your game outside of the traditional media, at best you will have some American right wing celebrities like Ben Shapiro or so plugging it. Only their audience isn’t gamers. And for what few customers you may get from them, you will lose tens of thousands internationally, because the cordon sanitaire built around your product, the cultural boycott if you will, is international.
The woke mafia is well connected. They don’t just hit you in the US, they hit you worldwide.
That being said, if any graphic or texture designer is up for some mini work on a project, hit me up. Can’t pay much, but it’s for a decidedly non woke cause.