Katy Perry ‘sells music catalogue for eye-watering $225,000,000’

Good for her.

As for the management of Litmus Music — what the hell were they smoking?

This is an interesting video on the death and re-invention of the music industry. The long and short of it is that for most the streaming model has made singing an unsustainable career path. In such a highly competitive industry a new artist might get one or two chart topping hits from his platform then be forgotten. Neither is it any longer profitable to create albums because they’re just not selling. Established artists have seen the writing on the wall and are cashing out before things get worse.

Justin Bieber, Whitney Houston’s Estate and even classic bands like Air Supply have embraced this new paradigm. Depending on the deal the new owners can basically do anything they want – create new music, product insertions and in the case of Whitney Houston – put out new documentaries and send her on tour as a hologram.

I suppose the older artists view it as a way make money while living on forever. But if these companies have free reign, artists shouldn’t have any complaints if/when their works are used in an unsavory manner.